Monday 5 October 2015

Lead Management Mobile App | Kapture CRM - INDIA

Capture, Classify and Allocate leads with Kapture CRM in INDIA

KAPTURE  CRM is a powerful lead management, cloud based platform that has the answer to all the niggling questions that you’ve got in mind after chalking out a plan to generate your leads. The best part of KAPTURE is the fact that it has an ability to mold itself and take a shape that best fits your business environment and processes. Also the interfaces are extremely user friendly and easy to understand. Your sales teams won’t have to carry heavy and expensive laptops when they are out for sales calls. All they need is a basic smartphone! Also the features offered can be restricted to individuals based on organizational hierarchy.

Now let’s get straight to the point and keep it simple. The major functionalities that KAPTURE provides in its lead management module are:

Capturing leads
There’s no need of looking at different screens, portals or files to take a note of the leads coming in from different channels. KAPTURE CRM in INDIA integrates seamlessly with different technologies and allows you to capture leads coming in from every possible channel you can think of. From digital campaigns, websites and social media applications to call centres and offline activities etc. Life looks so much more organized when you realize that all your leads fall on to your lap through a single lead management platform.
Classifying leads
Once all your leads arrive in a common pool, KAPTURE allows you to tag your leads based on the type of lead, source of lead, geography, type of service/ product they are interested in, sales teams, etc. The criteria for classifying these leads are not at all rigid. KAPTURE is a flexible lead management software where you can set your own parameters. You can also mark your leads as hot, cold or warm based on their interest levels and other factors. This makes allocating leads simpler as you can serve your quality leads better.
Allocating leads
The next logical extension of the features, after classifying your leads, would be to assign them to your sales teams. The KAPTURE lead management system makes sure that every lead coming in is attended to. Each and every conversation of the lead with the sales team is logged. The status of each lead can be updated as and when required. The senior managers can overlook every activity of the sales team and an escalation matrix can be set to ensure that there are no delays when it comes to follow-ups and meetings. The inbuilt task management tools allow you to assign tasks within the teams across different verticals based on the permissions granted. An employee roster can be maintained which would have all the details about their availability and leave periods. No lead would be assigned to a sales executive when he/ she is not working or is on a leave. They would be rather redirected to someone else.
Tracking your sales teams
Every member of your sales team can be made accountable by tracking their locations when they are out on sales meetings. KAPTURE is a unique lead management cloud based platform which uses GPS technology to tell you the exact location with a timestamp. Daily plans can also be generated and every sales team member would have a route-map of the meetings for the day. An adherence report can be generated at the end of the day to measure the performance of every sales guy. Conveyance can be calculated based on exact distance travelled as well.

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