CRM Marketing Software : Kapture CRM Software

MARKETING CRM COLLABORATING DIFFERENT MARKETING CHANNELS

Understand, analyze and collaborate between different marketing channels for implementations your diverse marketing activities. Through marketing CRM implementation, you can achieve the right perspective about the effectiveness of each marketing channel for your product. You can prioritize each marketing channel according to its level of effectiveness. With the CRM marketing software, you can readily integrate a new marketing Channel and monitor marketing activities on the cloud.

Align your Marketing Channels

Align your traditional and digital marketing Channels towards optimal lead flow and maximum conversion. Integrate and co-ordinate between mutually exclusive marketing channels with precision.

Integrate Multiple Consumer Platforms

Capture and reproduce the leads from multiple online consumer portals to a single dashboard. Kapture streamlines leads from multiple portals such as Makaan.com, Magicbricks.com, 99acres.com etc… The lead integration feature delivers faster and precise response time, enabling you to respond to more diverse client requirements.

Streamline your Lead Flow

The CRM implementation helps you predict, systematize and streamline the incoming leads across various channels. Achieve the best response time to increase your conversion chances by acquiring accurate description about client requirements.

Categorize and manage mailing lists

As and when a business grows, the database of emails also keeps growing along with it. Modern marketing strategies cannot undermine the power of this valuable asset that you own. KAPTURE CRM helps you systematically categorize these email ids based on type of customer or any other parameter. A well categorized mailing list allows you to target a specific set of audience and optimize email campaigns to reap better responses..

CREATE CUSTOM MARKETING CAMPAIGNS

The Kapture CRM is an integrated marketing platform, which enables you to create custom marketing campaigns tailored for your customers. Through CRM implementation, you can plan and assign objective goals for each campaign and track its success. For example, you can gear your campaign to acquire the maximum lead response to generate right product interest among your target audience.

Consolidated Email and SMS Marketing

Kapture is an ingenious CRM marketing software tool which integrates Email and SMS Campaigns into a single platform. You can directly import or filter your audience list into your campaign platform to send targeted messages. As a consolidated CRM platform, you can choose to send information mailers to your subscribers or marketing mails to a mass audience.

Track and Record the Audience Response

Track, Record and customize your marketing campaigns to achieve targets. The CRM integration provides the necessary tools for accurately tracking your audience response to each custom campaign. Now you can iterate your campaigns to meet the individual objectives.

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Sales CRM Software - Sales CRM - Kapture CRM

SALES CRM CAPTURE AND NURTURE QUALITY LEADS

Simplify and streamline your Lead handling through Automated CRM Software. The Kapture CRM prioritizes your Lead handling through an algorithmic ally determined formula, segregating leads into ‘Hot – warm – cold’ labels. Now you can attend to your stronger leads up-front and delegate your weaker leads for being processed later. The Sales CRM enables you to maintain a productive workflow while never missing a potential client-lead.

Capture Leads from Different Platforms

A single sales CRM dashboard manages your lead from the diverse online and offline channels – Print, SMS, Email, Social Media and search. Collect and assimilate your leads from multiple channels, taking your lead management process to the fast-lane. Kapture also enables you to immediately view and respond to various leads, elevating your chances of conversion.

Classify and allocate leads

The CRM system automates the process of reviewing and allocating each lead. With the lead-inflow from multiple competing channels, a quality lead could be hidden and indistinguishable. A CRM lead dashboard instantly gives you a complete overview of the lead-status, classified according to the assigned value. Through integrating multiple lead channels, the CRM also eliminates duplicate leads saving your time and resources.

Create customer accounts and profiles

Creating separate accounts and profiles for each customer will ensure that your mind is free from clutter and not losing crucial information about them, when you need it the most. Now, you won’t miss wishing your customers personally on their birthdays or go bonkers trying to find their contact details when their payments are due.

Empower executives with guided selling and call scripts

KAPTURE CRM allows your customer care/sales executives to think one step ahead of time by allowing you to program algorithms for guided selling with call scripts based on the type of lead or query. This ensures that vital selling points that need to be highlighted during a sales call are not missed due to natural human errors.

Cross- sell products and services based on buying patterns and interests

Cross-selling and up-selling other products or services during a sales-call generates more business than approaching your customers again with a fresh call. Once a lead enters the system, and their interests are mapped on to it, KAPTURE CRM will prompt your sales executives about other products and services that a potential lead might be interested in.

CRM Service - CRM Software Application - Kapture CRM

KAPTURE CRM EVERY ASPECT OF YOUR BUSINESS IS OUR CONCERN

About Kapture ......

Welcome and congratulations! You’re finally going to say good bye to all your niggling worries related to sales, marketing and other operational hassles. An ingenious cloud based Sales CRM Platform, developed by a panel of technology experts and highly experienced professionals from different industries, KAPTURE is your one-stop solution to automate all your business processes.
What sets KAPTURE apart is that it’s a Mobile-first platform, Mobile CRM Software with an amazingly user-friendly interface, reducing hardware costs by 80%. When all your data is secured on the cloud, you know you can access it anytime, anywhere effortlessly which invariably increases productivity by 75%. Apart from that, it’s fully-customizable to adapt to different business processes and models pertaining to different organizational working styles. Today, we are India’s leading comprehensive technology-driven CRM service providers for top brands in the Hospitality, Real Estate, FMCG, Banking industries etc.
From managing all your leads all on a single platform to generating 300+ ROI based reports for Automating and Tracking your sales and marketing activities, it’s about time to capture more with KAPTURE !!

CRM Software - Customer Relationship Management - Kapture CRM

Kapture is a user-friendly, mobile-first and fully-customizable Customer Relationship Management (CRM) software which enables you to grow your business exponentially by automating all your sales, marketing, customer service, distribution and collections processes effortlessly.

TAILOR-MADE FEATURES THAT FIT JUST RIGHT!
Kapture is a CRM software, conceptualized and designed keeping in mind the needs of every business which helps you stay ahead of your competitors in this cluttered market space.

CAPTURE LEADS FROM DIFFERENT CHANNELS

Manage all your pre-sales activities like never before. No matter where your leads come in from, be it online campaigns, google ads, landing pages, websites, emails or other online portals like just dial etc, capture them all on a single platform. This eliminates the need to have multiple systems for lead management and makes sure that no lead is lost in transit.
Doesn’t matter where your leads come in from, all of them get accumulated on a single platform KAPTURE!

INTEGRATE WITH MULTIPLE SYSTEMS

The mobile CRM platform has inbuilt APIs that integrates with existing systems like call center, Oracle, SAP, Microsoft, facebook etc. And becomes the only system you need to deploy. Data can be easily imported and exported in different formats which can be then fed as input for other existing systems. The platform can also be integrated with call center systems to manage post-sales CRM.
KAPTURE addresses the issues that crop up while handling multiple departments in an organization which run on different softwares or technology platforms

FULLY MOBILE
What makes Kapture different from any other CRM software to manage sales is the fact that it is an extremely user-friendly mobile CRM app that runs on any cheap android phone. This will help you cut costs that you would otherwise have to incur if everyone from your sales team required a laptop. Also it makes sales processes even quicker when order taking and other such functionalities can be carried out on your palm with just a few clicks.
KAPTURE is a mobile-first sales customer relationship management platform that makes every process of your business look absolutely simple.

PROFILE ENTITIES
No matter what business you are into, you are bound to deal with different entities like brokers, agencies, contractors, retailers, distributors etc apart from your products services and your sales teams. Profiling each of these entities becomes extremely crucial to manage their data like you want to. Maintain history of your recent conversations with them. Set reminders for follow-ups so that you are not missing out on any deadlines.

KAPTURE helps you create a separate identity for each entity that is associated with your business to manage data more efficiently.

TRACK LOCATION
Kapture becomes an even more powerful sales CRM platform using which you can track the exact location of you sales team using the GPS tracking functionality. The platform also allows you to calculate conveyance based on distance travelled, assign daily plans with a route map and audit offline marketing campaigns with location mapping and time-stamping. Agencies handling your outdoor campaigns can be held responsible for improper execution of campaigns.
KAPTURE is a powerful mobile CRM platform which allows you to track the exact location of your sales team over GPS.

CRM INTEGRATION BENEFITS: HOW SOCIAL MARKETING BECOME SYNONYMOUS WITH CRM ? Kapture CRM

CRM INTEGRATION BENEFITS: HOW SOCIAL MARKETING BECOME SYNONYMOUS WITH CRM?

CRM SOFTWARE

Customer Relationship building has shown its importance in the market, for every business and its customers alike and clearly, a CRM is the need of the hour! An integrated social media marketing aspect for the CRM is somewhat of a new topic, and a mighty hot one at that!

Debates have been on forever, to see which CRM suits which business needs the best and the hottest topic has been on how social marketing can be synchronized with the CRM, to obscure best results for a business.

Social CRM

A variety of functions like the sales, marketing and service/support functions, which are required to move a customer through a sales pipeline, are what comprise a CRM.

While the traditional CRM was all about data and information gathering on clients and customers, the social CRM focuses on the Marketing & PR and also on the service & support aspects of it. The customer is now the focus point of the planning and operations of a company.

Integrate social media with CRM

It is difficult to separate social media management from a CRM, customer relationship management, as the current needs of the market and industries demand for a digital integration of the CRM as well. When you are investing so much of your business resources in generating leads and smoothing the business functions, taking help from the social platform would seem like an ideal plan now, wouldn’t it?

1. Good merger platform 

A CRM highly benefits with the integration of social media to it as it gets the best of both the technology and the digital and social worlds, as well! Clients and customers can now be catered to, in a better format, once you have a social database for them as well.

2. Right resources

To ensure that all the nuances of social media platforms are being curbed well, a CRM is brought in the picture. The meticulous data building and lead classification of the CRM ensures that social media platforms are being used in the right and most resourceful manner, for client satisfaction.

3. Timely manner of response

Making sure that your support team can respond to a customer as fast and as quickly as possible is ideal and the real time data and updates of the CRM make it happen very effectively.

4. Offering customers multiple reach options

With the help of social marketing with a CRM, you can let your customers get n touch with you over various platforms and give their convenience a preference.

When social marketing can be collaborated with the CRM features, everything from personalized interactions with customers on their interests and preferences to converting potential customers into leads is possible.

Five CRM-oriented ways to avoid time sapping meetings and better time utilization? - Kapture CRM

FIVE CRM-ORIENTED WAYS TO AVOID TIME SAPPING MEETINGS AND BETTER TIME UTILIZATION?

Management of time is a term that is often taken too lightly and in the case of business management, where time would be of the essence, you really have no room for delays and errors now, do you? If you are over-whelmed with the thought of all the daily activity sheets that you have to go through, for various clients and your own office employees and wondering where time flies by without productivity, you might need the CRM the most.

With the help of a CRM, time management is no longer just an oxymoron or even a concept weaving in people’s thoughts. It is actually possible to manage the time slots for employees and have best results for a business with the help of these amazing effective CRM features.

1. Daily and task based reports

Your system dashboards of a CRM include daily reports, or even weekly and monthly report options, which will let you overview the entire activity of the sales funnel, for multiple clients and all at the same time. When you are able to view analytics in such a short span and make informed decisions in no time, it really does help your sales team in performing better and in your business getting more customers.

2. Pre-designed invoices and quotations

Gone are the days when you had to manually create invoices, or every client and then rework on the same invoices on a monthly/project basis. Now with the help of the CRM features, you can ensure that your invoice making procedures take less or no time of yours! Pre-designed templates for various industries are now available with the CRM and they surely make sure that billing doesn’t take up much of your time anymore.

3. Re-allotting leads with Lead management

At times, leads brought in by the company, from various lead sources, may prove to be futile or very stagnant. Other times, it might just be easy to save time and money by asking sales representatives, in an existing territory, to takeover a same area code client. This way, allotting and re-allotting leads with the CRM ensures that you get the most out of your sales team as well.

4. Real time activity and GPS

As the name suggests, GPS and real time data lets you have an overview and update status of every activity in the CRM in that very moment itself. You no longer need to waste time by waiting for end of day updates to chalk out plan of actions.

5. Calendar activities

A simple yet very intriguing feature of the CRM, a calendar marking activities and setting meeting reminders for salesmen as a n example, is what will help your business in managing time, in the most basic yet effective way.

Five Ways How Marketing Automation could spearhead your business ? - Kapture CRM

FIVE WAYS HOW MARKETING AUTOMATION COULD SPEARHEAD YOUR BUSINESS?

From the early decades of database capturing to the 21st century of marketing and selling Rolexes, CRM has always been responsible for the constant upgrades in the sales and customer service modules of businesses.

For the purpose of organizing information and tracking sales, CRMs have proven to be the best resources till date. However, when it comes to the marketing aspect of products and services, there is a need for an integration of the marketing automation feature with that of the CRM.

Here are a few simple reasons why marketing automation integration, with your business CRM module, could be an essential tool in spearheading your business:
1. Prioritize leads with sales team
Online interactions that prospects have with a company can be very well planned with the help of a marketing automation system. You can now score leads based on the specific kind of profiles of customers that you’re hoping to target and ensure that you gives your sales representatives, the best of the potential leads.

2. Speedier sales process

With the help of marketing automation, CRM can have the business’s prospect of customers move faster through the sales pipeline! With a help of a meticulously devised marketing automation plan, you can let the marketers nurture the leads existing in the pipeline, by various means like email campaigns, content campaigns, social media marketing and outreach.

3. Delivering leads that are ‘sales-ready’

A good and effective marketing automation will make use of your CRM database to have one-on-one communications with prospective clients. This will help in creating more sales ready leads and help the sales team in converting as many leads as possible.

4. Increase revenue with lead nurturing

Better educated and well-aware buyers are generally the leads which can be nurtured. Companies which can excel at lead nurturing have better chances of having sales-ready leads.

5. Collaborate with best means

Marketing and sales team can collaborate best with the integration of marketing automation to the CRM and make smarter decisions. Saving time, energy and money, to pull in best resources for the business, can be made possible with viable collaborations.
Marketing automation grants the much needed visibility into customer behavior by the means of gathering information on them, based on their web and other social activities, which helps businesses into knowing the readiness of their prospective clients.