CRM Database System: How CRM Data Analysis Trumps 3rd Party Tools? - kapture CRM

CRM DATABASE SYSTEM: HOW CRM DATA ANALYSIS TRUMPS 3RD PARTY TOOLS?

All Large and small business needs readily actionable client -informative business data for directing their business. A CRM Database system provides a direct peek into your customer database and their collective behavior.

Every customer interaction or business move is a potential source of insightful data. But instead of capitalizing on this key information, most business overlooks or looses this data on their day-today operations.

Most Businesses Fails to Connect Dots from business Data

Businesses regularly fail to collect data or connect the dots required to make sense of collected data. It’s commonly attributed reason is a lack of professional expertise.

You may attribute this failure to lack of professional expertise at many organizations. But most businesses fail hard to understand even basic implications suggested by business data.

All collected data is segmented or spread over multiple sources or large time window or unreserved for a particular source. These circumstances put severe limitation to effectiveness of data collection.

Your customer data also has multiple entry points – lead data, sales representative feedback, customer Service information, customer issues. Most of these departments work independently or share only limited information.

All data collected will be served on several excel sheets, which could be derived by joining multiple individual employee worksheets.

At these circumstances, finding an effective way to combine different data sources or even finding duplicate data from different excel entries is hard and takes large time share.

Here data tends to be collected or saved without any particular segmentation or hierarchy. While you may be able to collect data fairly rapidly through this manner, it rarely provides a consistent way to aggregate incoming data.

A CRM system connects and streamlines multiple parts of business, creating a unified view of your business data. Here’s your multiple way through which a CRM system can form your perfect data collection and management tool.

Systemize Customer interactions through an Unified System

For every business, it’s most relevant data is collected through direct customer interaction. If you are buying 3rd party business data, it often tends to be partial or not-related to one’s particular business.

Every customer interaction passes through different phases of business such as lead enquiry, sales communication, Customer Service, added enquiries etc…

Structure your Business Data on a Clear Hierarchy

Even when having enough data, most businesses fail to keep an accurate record or transparency among its departments. Accurate recording often comes down to only book keeping and finances departments.

Meanwhile, other departments focus on productivity at the price of accurate records. As a result data from multiple departments handling a single customer, could be split among various cells on excel sheets that belongs to different departments.

Through

Manage Social Media By CRM Software | Tools to Guide your Business Activities - Kapture CRM

FIVE WAYS CRM SOFTWARE HELPS YOU GENERATE SOCIAL MEDIA INTEREST?

Today social media is a prime factor at determining success in any industry. A business with positive social media presence has better brand image and higher sales. On the contrary, a negligible social Media presence means lack of trust and dwindling sales.

Why Gaining Social media Attention is substantial?

For any business serious about its long-term perspective, customer satisfaction should the guiding light. A business with long-term audience satisfaction has better brand image and higher sales. On the reverse, low audience liking means lack of trust and dwindling sales.

Still unconvinced, you need to gain better social Media presence because….

• It also plays a role at determining search engine performance, as search engines take it as an important performance metric.
• An opportunity to be present and control for your social media interactions.
• An opportunity to answer your client queries
• Increased customer interactions means more positive reviews

On a broader scale, you can get social media attention on these two levels.

1. Getting Social Media Mentions
2. Getting shares and likes on social media posts

CRM software helps you generate positive influence on both these fronts. You can manage live customer interactions and multiple platforms creating an unified tool for managing multiple social media channels.

Here are a few tips about using CRM software for managing your social media presence.

Getting Customers to Share Enthusiasm

A business with a real product or service will accumulate at least some following over a given time period. While these customers could be appeasing to your businesses, they may not immediately take time to share their enthusiasm for your product or service. This enthusiasm could be reflected in many forms including facebook Likes, Re-tweets, sharing your posts etc…Through clients could register their experience in a few minutes, but convincing them could be a hard sell.

Through managing accurate customer accounts, you can recognize likelihood of each customer being satisfied. Now you can make focused effort to increase your online reviews and mentions through sending personalized E-mail to each customer base.

Turn inattentive Customers into business Sneezers

Almost all your customers are inattentive to your service requirements and packages. While they may be satisfied with your present service, you may have trouble upgrading them to a better package or service quantity. A very number of brands can manage attention required for a specific wide target.

Through CRM automation you can maintain high client attention throughout various aspects of your business processes. This comprehensive process should increase chances of getting a positive mention even as you handling a limited audience circle. It spikes general satisfaction for your business service, making it easier to accumulate goodwill.

Faster Response means Higher Chances of positive Mentions

In online customer interactions, speed of response is discernibly an important factor. A faster response also means better chances of future client interaction, which means further chances of positive mention in social media.

A CRM software can integrate and streamline your multiple client queries into a single communication dashboard. With sharper better ticket management systems, you gain efficiency and accuracy with each customer.

Being a part of Audience Communications

As your audience customer interactions are inevitable, being part of the conversation is your best possible move. It also makes it definitely easier to kick-start conversations, which could benefit your business. Now you needn’t depend on luck to get positive mentions at your audience communications.

Kapture CRM system makes social media an integral part of your daily business activity. This makes it definitely easier to become a part of conversations.

Steps To Win Positive Reviews for Your Business | Business Online Growth - Kapture CRM

FIVE STEPS TO WIN GENUINE POSITIVE ONLINE REVIEWS FOR YOUR BUSINESS?

Today winning positive customer reviews is one form marketing by itself. A good portfolio of positive reviews can gain better online visibility, increased sales and better profit margins.

Meanwhile, large numbers of visible negative reviews are an immediate turn-off. With a larger emphasis on positive reviews, at-least some businesses have veered-off to unethical means of accumulating artificial reviews and five stars. These non-genuine could do more harm than good on long term.

Why you shouldn’t Fake Five Star Reviews

For a business looking to rake fake reviews, the problems are just on horizon. To control negative reviews, Google and other E-commerce Sellers such as Amazon have taken an unremorsefully tough attitude towards fake online reviews and reviewers.

Meanwhile, most customers are able to distinguish between real and fake reviews. Any arguably negative reviews can be easily reported on on Google or any other reputable social platforms.

These five steps allows you to directly increase your genuine reviews,

1. Strategize your Customer Outreach program

In running a modern business, a product purchase is just a point along the customer journey. A business also needs to provide continued customer outreach programs to ensure a richer experience. It’s also impractical to expect an angry customer to log-in to your customer service website and patiently wait for reply.

By ensuring presence across various social media platforms and digital forums, a business gains an opportunity for direct communication with a customer. This also avoids the naivety at approaching previously unattended customers for positive reviews.

Manage Social Media By CRM Software - KaptureCRM

FIVE WAYS CRM SOFTWARE HELPS YOU GENERATE SOCIAL MEDIA INTEREST?

Today social media is a prime factor at determining success in any industry. A business with positive social media presence has better brand image and higher sales. On the contrary, a negligible social Media presence means lack of trust and dwindling sales.

Why Gaining Social media Attention is substantial?

For any business serious about its long-term perspective, customer satisfaction should the guiding light. A business with long-term audience satisfaction has better brand image and higher sales. On the reverse, low audience liking means lack of trust and dwindling sales.

Still unconvinced, you need to gain better social Media presence because….

• It also plays a role at determining search engine performance, as search engines take it as an important performance metric.
• An opportunity to be present and control for your social media interactions.
• An opportunity to answer your client queries
• Increased customer interactions means more positive reviews

On a broader scale, you can get social media attention on these two levels.

1. Getting Social Media Mentions
2. Getting shares and likes on social media posts

CRM software helps you generate positive influence on both these fronts. You can manage live customer interactions and multiple platforms creating an unified tool for managing multiple social media channels.

Here are a few tips about using CRM software for managing your social media presence.

Getting Customers to Share Enthusiasm

A business with a real product or service will accumulate at least some following over a given time period. While these customers could be appeasing to your businesses, they may not immediately take time to share their enthusiasm for your product or service. This enthusiasm could be reflected in many forms including facebook Likes, Re-tweets, sharing your posts etc…Through clients could register their experience in a few minutes, but convincing them could be a hard sell.

Through managing accurate customer accounts, you can recognize likelihood of each customer being satisfied. Now you can make focused effort to increase your online reviews and mentions through sending personalized E-mail to each customer base.

Turn inattentive Customers into business Sneezers

Almost all your customers are inattentive to your service requirements and packages. While they may be satisfied with your present service, you may have trouble upgrading them to a better package or service quantity. A very number of brands can manage attention required for a specific wide target.

Through CRM automation you can maintain high client attention throughout various aspects of your business processes. This comprehensive process should increase chances of getting a positive mention even as you handling a limited audience circle. It spikes general satisfaction for your business service, making it easier to accumulate goodwill.

Faster Response means Higher Chances of positive Mentions

In online customer interactions, speed of response is discernibly an important factor. A faster response also means better chances of future client interaction, which means further chances of positive mention in social media.

A CRM software can integrate and streamline your multiple client queries into a single communication dashboard. With sharper better ticket management systems, you gain efficiency and accuracy with each customer.

Being a part of Audience Communications

As your audience customer interactions are inevitable, being part of the conversation is your best possible move. It also makes it definitely easier to kick-start conversations, which could benefit your business. Now you needn’t depend on luck to get positive mentions at your audience communications.

Kapture CRM system makes social media an integral part of your daily business activity. This makes it definitely easier to become a part of conversations.

Getting Ideas for Social Media posts

Social media is an integral part of your online marketing activities. Creating and posting interesting content for your audience is an important part of this journey.

For creating interesting posts, you need to have a clear understanding of audience buying habits and market trends. You should also carry an idea about audience age group other demographical features.

A CRM helps you generate interesting ideas and topics for creating social media posts. Otherwise you could end-up creating self-repeating posts that no-one could really care about.

Kapture CRM gives you the essential tools to manage and guide your business activities 24×7 without never be woken-up at middle of night unless you want to be… Contact us @ target@adjetter.com or +91-9731301231 to gain further information about working together on your business.

Steps To Win Positive Reviews for Your Business - KaptureCRM

FIVE STEPS TO WIN GENUINE POSITIVE ONLINE REVIEWS FOR YOUR BUSINESS?

Today winning positive customer reviews is one form marketing by itself. A good portfolio of positive reviews can gain better online visibility, increased sales and better profit margins.

Meanwhile, large numbers of visible negative reviews are an immediate turn-off. With a larger emphasis on positive reviews, at-least some businesses have veered-off to unethical means of accumulating artificial reviews and five stars. These non-genuine could do more harm than good on long term.

Why you shouldn’t Fake Five Star Reviews

For a business looking to rake fake reviews, the problems are just on horizon. To control negative reviews, Google and other E-commerce Sellers such as Amazon have taken an remorsefully tough attitude towards fake online reviews and reviewers.

Meanwhile, most customers are able to distinguish between real and fake reviews. Any arguably negative reviews can be easily reported on on Google or any other reputable social platforms.

These five steps allows you to directly increase your genuine reviews,

1. Strategize your Customer Outreach program

In running a modern business, a product purchase is just a point along the customer journey. A business also needs to provide continued customer outreach programs to ensure a richer experience. It’s also impractical to expect an angry customer to log-in to your customer service website and patiently wait for reply.

By ensuring presence across various social media platforms and digital forums, a business gains an opportunity for direct communication with a customer. This also avoids the naivety at approaching previously unattended customers for positive reviews.

Here is an example of a positive review request I got from a training institute. Rather than being annoyed, I was happy to see the E-mail as they had cleared my doubts previously through E-mail.

Needless to say, I uploaded a positive video review on their YouTube channel.

2. Get ready to let go of your Unsatisfied Customers

Customer reviews have taken-over as the most valued form of word-of-mouth publicity. According to research, almost 88% of customers take online reviews their genuine buying guide.

While each customer is precious, you will never be able to satisfy certain customers. These customers may not be looking for your particular service or could be keeping unreasonable service levels. These customers could finally leave you, while taking a personal vendetta against your business by posting negative reviews.

By allowing these customers to leave your business at a convenient time, you can avoid an unfair negative review on your website.

3. Customer Satisfaction doesn’t Guarantee Positive Reviews

Even a business with largely satisfied client-base, converting them to positive online reviews is another task. According to Florida university research, it’s human nature to remember bad experiences more than happy ones. This doesn’t mean that a satisfied customer will never share their experience.

Most businesses fail to extract positive reviews from satisfied customers as they are seldom asked to do it or given an incentive. Through maintaining a clear database of satisfied customers, you can directly categorize your satisfied customers. It enables you to focus on the satisfied customer base, also allows you to plan your outreach programs on a systematic basis.

Managing your Inventory is a Highly Demanded Skill - KaptureCRM

Managing your Inventory is a Highly Demanded Skill :

Major Corporations and companies for long have put emphasis on inventory distribution channels. It makes inventory management into a highly prized skill in talent market.

For example, Apple CEO Tim Cook is mainly responsible for optimizing inventory flow across apple factory and retail outlets. Now you know about the Steve jobs perspective about importance of distribution channel at your inventory channel.

Even as you can’t employ an inventory management specialist like Mr.Cook, acquiring necessary tools and information could help you streamline the inventory flow.

Here are the ways, where inefficient inventory flow could slow down your business along with ways to positive ways overcome them.

It makes your product sales more admissible in a competitive market Place.

Getting Maximum exposure at Retail Chains

It’s said that a sign on a good inventory system is that a ‘product at manufacturing unit would be stamped with its intended shelf spacing.’ There are immutable practical difficulties at achieving this efficiency. For example market demand is a continually fluctuating factor, which continually shifts your available space on the retail shop. Without due attention, you can end-up with an excess manufactured inventory without a possibility of selling space.

According to studies, it’s getting maximum retail space shelf exposure and latest manufacturing dates that determines chances of selling a particular product. When one stack could be had by only one retailer, a store’s best possible spot gets maximum attention and maximum buys.

There are five main factors that a retailer could help you achieve the best retail space

It could be classified into the following sections.

1. Calculating Allocable Space

2. Understanding Retail Demands

3. Delivering Latest Manufacturing Dates

A CRM Stock Management can give you a clear understanding of all these factors, even at a retail-root level. With products placed in a continually moving industry, having an accessible format of selling your products is critical for businesses. With a CRM system, your retail staff or staff can periodically update the stock availability at retail outlets. This data enables you to deliver latest product dates at retail outlets, enabling you to deliver products as they run-out…

Managing Product Manufacturing Flow

As enumerated above, there are obvious incentives for getting latest-dated products in hands of consumer. In a busy FMCG Industry, a desirable product availability date could vary within a day to two week at its maximum.

In this scenario, you need to acquire an accurate perspective about leveraging optimal manufacturing date and procuring necessary raw material. Consequently, you can also manage procuring raw materials and manufacturing process for a given time period. All these helps you get maximum product output within the prescribed budget.

Through CRM Processing, you manage your manufacturing process that it fits into your window of opportunity. It enables you manufacture your products at most efficient way while giving your customers the latest dated products. As CRM processing pans out every detail, you can get best prices for latest goods

HOW INEFFICIENT FMCG DISTRIBUTION SLOWS DOWN YOUR BUSINESS AND WAYS TO PREVENT IT?HOW INEFFICIENT FMCG DISTRIBUTION SLOWS DOWN YOUR BUSINESS AND WAYS TO PREVENT IT? Kapture

HOW INEFFICIENT FMCG DISTRIBUTION SLOWS DOWN YOUR BUSINESS AND WAYS TO PREVENT IT?

FMCG done right could be one of the most profitable businesses; but it can also quickly turn to losses as you primarily handling perishable goods with limited shelf life.

If you fail to move your goods efficiently or products reaches destination late, your label may no longer carry its best appeal. Moreover, the best shelf space could be already taken by competitor product, relegating your products to receive lesser eyeballs and attention.

An Inefficient distribution system is a characteristic mistake of starters and locally focused business. In these situations your products tends to gets to side lined for bigger corporate with a more streamlined inventory delivery channels.

Managing your Inventory is a Highly Demanded Skill

Major Corporations and companies for long have put emphasis on inventory distribution channels. It makes inventory management into a highly prized skill in talent market.

For example, Apple CEO Tim Cook is mainly responsible for optimizing inventory flow across apple factory and retail outlets. Now you know about the Steve jobs perspective about importance of distribution channel at your inventory channel.

Even as you can’t employ an inventory management specialist like Mr.Cook, acquiring necessary tools and information could help you streamline the inventory flow.

Here are the ways, where inefficient inventory flow could slow down your business along with ways to positive ways overcome them.

It makes your product sales more admissible in a competitive market Place.

Getting Maximum exposure at Retail Chains

It’s said that a sign on a good inventory system is that a ‘product at manufacturing unit would be stamped with its intended shelf spacing.’ There are immutable practical difficulties at achieving this efficiency. For example market demand is a continually fluctuating factor, which continually shifts your available space on the retail shop. Without due attention, you can end-up with an excess manufactured inventory without a possibility of selling space.

According to studies, it’s getting maximum retail space shelf exposure and latest manufacturing dates that determines chances of selling a particular product. When one stack could be had by only one retailer, a store’s best possible spot gets maximum attention and maximum buys.